A.P.C. Get Moody for Fall/Winter 2015

French fashion brand A.P.C. have released a new short film to promote their current Fall/Winter 2015 collection. The black and white video features model Adrien Sahores and was produced by Collier Schorr. Rather than showcasing a huge amount of pieces from their latest range, A.P.C. concentrates on communicating a certain vibe and mood. With little to no movements, an old-school phone and model sitting it a chair, close-ups are added in to provide a little dynamic action to an otherwise sterile video.

Source: http://www.highsnobiety.com/2015/09/11/apc...